Gay Weddings are Good for Business

Thoughts on the gay wedding business from Bernadette Coveney Smith, the nation's leading gay wedding expert. Bernadette is owner of 14 Stories, the first company in the U.S. to plan legal gay weddings.

Weekly Gay Marriage Roundup Vol 7

Bernadette Coveney Smith - Friday, March 12, 2010
This is the week that gay marriage began in the nation's capital.  Truly a historic day.  Let's start with that and explore the other gay marriage and wedding news of the week!

Across the U.S.:
And across the world:

What's going on in your neck of the woods?


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The Most Popular Reading at a Gay Wedding Ceremony

Bernadette Coveney Smith - Wednesday, March 10, 2010
The most popular reading during gay wedding ceremonies has tremendous meaning. It's historical. It's beautifully written.  It speaks volumes about the significance of a marriage.  And it was written by a lawyer...

Well, a judge actually.  The most popular reading during gay wedding ceremonies is part of the ruling which legalized gay marriage in Massachusetts (the first state to have legal gay marriage).  It was written by Judge Margaret Marshall from the State Supreme Judicial Court.  While this is by no means the whole ruling, the passage below is the long version and  is often excerpted into smaller chunks:

"Marriage is a vital social institution. The exclusive commitment of two individuals to each other nurtures love and mutual support; it brings stability to our society. For  those who choose to marry, and for their children, marriage provides an abundance of legal, financial, and social benefits. In return it imposes weighty legal, financial, and social obligations....Without question, civil marriage enhances the "welfare of the community." It is a "social institution of the highest importance." ...

Marriage also bestows enormous private and social advantages on those who choose to marry. Civil marriage is at once a deeply personal commitment to another human being and a highly public celebration of the ideals of mutuality, companionship, intimacy, fidelity, and family.... Because it fulfils yearnings for security, safe haven, and  connection that express our common humanity, civil marriage is an esteemed institution, and the decision whether and whom to marry is among life's momentous acts of self-definition."

Please pass this along to your clients.  I'm sure they'll enjoy having a piece of history read during their ceremony.  Have you seen this done before?


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Engagement Rings/Wedding Bands for Gay Couples

Bernadette Coveney Smith - Monday, March 08, 2010
I had a great question the other day I wanted to answer here:  Do gay couples wear wedding bands along with the engagement ring? For example, When two men marry will one of them wear an additional band to compliment the engagement ring?

In my observation, many men will only wear one ring, not two. In this case, often the engagement ring will double as a wedding band. 

Younger lesbian brides (those under 40) are likelier to wear two rings. For example, my wife Jen, like many lesbians, wears her engagement ring and wedding band next to each other on the same finger. This is very common, and of course, traditional. My engagement ring doesn't have a stone (my choice) so my engagement ring is now on the ring finger of my right hand, and my wedding band is on the ring finger of my left hand. 

I've noticed that gay and lesbian couples who are older and/or who've been together for a long time, already wear rings and in this case, usually substitute those rings with new wedding bands, forgoing an engagement ring altogether. These couples are also less likely to have had a traditional "pop the question" proposal experience, hence the lack of engagement rings.

Finally, I've never had a client wear a rainbow-themed or other overtly "gay" wedding ring.  These are available but I've never noticed them to be popular, though I know there's a market for them.

What have you observed when working with gay and lesbian couples?


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Weekly Gay Marriage Roundup Vol 6

Bernadette Coveney Smith - Friday, March 05, 2010
Where do I begin?  It was a fantastic week for gay marriage, with it beginning in both DC and Mexico City of all places.  Mexico City is especially notable because it's such a Catholic country.  Here we go....

In the states:

Around the world:


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How to Address Gay Wedding Invitations

Bernadette Coveney Smith - Wednesday, March 03, 2010
It's confusing to figure out how to address invitations to LGBT couples.  Here's the rundown on how envelopes are addressed:

Outer envelope:  If they are an unmarried couple, the names should be on two separate lines, alphabetized, ie:
Ms. Jennifer Coveney
Ms. Bernadette Smith
14 Willow Street
Boston, MA 
02110

Inner envelope:  Ms. Coveney and Ms. Smith

Outer envelope:  If they are married with different last names, the names should be on the same line, alphabetized, ie:
Ms. Jennifer Coveney and Ms. Bernadette Smith
14 Willow Street
Boston, MA 
02110

Inner envelope:  Ms. Coveney and Ms. Smith

Outer envelope:  If they are married with the same last name, the names should be on the same line, alphabetized, ie:
Mrs. and Mrs. Bernadette and Jennifer Coveney-Smith
14 Willow Street
Boston, MA 
02110

Inner envelope:  Mrs. and Mrs. Coveney-Smith

PS - that's not our real address!


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Gay Marriage & the States: Maryland

Bernadette Coveney Smith - Monday, March 01, 2010

  • Maryland does not issue marriage licenses to same-sex couples
  • Besides this, Maryland does not have any other statewide protections for same-sex couples.  
  • Maryland has a law banning discrimination on the basis of sexual orientation (though not gender identity).  This means, as a wedding industry vendor, you are required by law to work with all couples, regardless of sexual orientation.  It's illegal to discriminate. 
  • According to the U.S. Census, in 2005, there were 15,600 same-sex couples living in Maryland.
A good number of my clients come from other states and will certainly be traveling from Maryland to be legally married here in Massachusetts or in Connecticut, New Hampshire and Vermont.  

Do you know of any Marylanders planning to marry now that they can?  How are you planning to prepare yourself to reach this market? 


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Weekly Gay Marriage Roundup Vol 5

Bernadette Coveney Smith - Friday, February 26, 2010
It seemed like there was something newsworthy about gay marriage every day this week, with the highlight being the decision in Maryland.  Read on to see what I mean:


And around the world:



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The Day I Got the Key to the City of Cambridge

Bernadette Coveney Smith - Wednesday, February 24, 2010
Cambridge, Massachusetts was the first city in the United States to issue legal marriage licenses to same-sex couples.  They began doing so at 12:01am on Monday, May 17, 2004.

Fast forward six years and Cambridge is still immortalized for issuing those licenses in the middle of the night, and to this day, a banner still hangs in City Hall with a quote from the State Supreme Court ruling.  

Last year, I had a gay couple come in from Pennsylvania to get married. I picked them up at their hotel in the morning and brought them to Cambridge City Hall to apply for their license and get married.  The best part of the day (I think we'd all agree) was when we were in Cambridge City Hall, license in hand, with the Honorable Denise Simmons (Justice of the Peace and at that time, Mayor of the City of Cambridge). She officiated a beautiful, simple ceremony in her office and at the conclusion of the ceremony, presented my clients a felt bag. Inside the bag was a key to the City of Cambridge.

Imagine the reaction of these two guys! They were elated! They were two African-American men in their 40s and at the time, Ms. Simmons was the only openly-lesbian African-American mayor of a city in the US, handing them a key to her city. I didn't know it was coming - but what a pleasant surprise for all of us! 

I posted about this in my other blog last year, and another couple saw the story and asked for the same experience.  I couldn't promise it, of course, but we ended up back in Cambridge City Hall, in the office of Mayor Simmons, and she not only gave these brides a key to the City, but me as well!  I love it.  

This is a little piece of history and I really enjoy sharing this with my clients by bringing them there to get their own marriage license.


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Pronouncements at Gay Weddings

Bernadette Coveney Smith - Monday, February 22, 2010
I was emailing with a couple recently who sent me a note on their ceremony draft.  One of the grooms wrote, "Jeff and I have been together for more than 14 years.  After a life of saying 'my partner' I'd love, at long last, to say, 'my spouse.'"

And so he did.  Language is a funny thing.  I know another unmarried gay couple together more than ten years who refer to themselves not as partners, but as lovers.  That term is not for everyone but it works for them.

This is a big decision for gay and lesbian couples.  I get asked all the time about how the officiant will declare them at the conclusion of the ceremony.  I now declare you...
  • legally married
  • lawfully married
  • partners for life
  • married partners
  • husbands/wives to one another
  • spouses for life
  • something else?
Jen and I chose "legally married" - and that felt right for me in particular because the legal bit is so important.  We live in a state where our marriage is legal and I want that word to be heard loud and clear.  But that’s not always the case and not everyone wants the declaration to sound even remotely “political”.

What have you observed at gay wedding ceremonies?


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Weekly Gay Marriage Roundup Vol 4

Bernadette Coveney Smith - Friday, February 19, 2010
In this weeks gay marriage and wedding news...

In the world news...



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